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President Biden has announced that the COVID-19 Public Health Emergency (PHE) will officially end on May 11, 2023. This PHE was initially announced in early 2020 and has been renewed in multiple 90-day increments since then, most recently on Jan. 11.   What Ending the PHE Means for    DMEPOS Suppliers There are several provisions that impact the DMEPOS industry tied to the duration of the PHE. With the official ending of the PHE now in sight, most of

VGM & Associates has released the first playbook of the year, “VGM Playbook: Forecasting 2023.”  This publication contains insight from industry experts on the overall forecasting of 2023, including trends, opportunities, and challenges; the state of DMEPOS; marketplace disruption, cash injections, additional revenue streams, and outsourcing; and updates on reimbursement, legislation, compliance, technology, data, security, workforce trends, and more.  “As

Focus 2023 is almost here, and we are looking forward to hosting you again from Feb. 4-6, 2023 at the Sheraton Sand Key Resort in Clearwater Beach, FL. You CANNOT afford to miss this year’s conference, which includes:  11 education sessions offering up to 14.0 CEUs through ABC, including 5.25 scientific CEUs and up to 19 CEUs through BOC, including up to 6.25 scientific CEUs.  Networking opportunities with other Essentially Women members, presenters, and exhibitors

Essentially Women is excited to announce the three finalists for the 2023 Ruth Addison Award of Excellence. This year’s finalists are Carol Poole, owner of A New You Pink Boutique in Brandon, FL; Patsy Taylor, Former Boutique Coordinator, Magnolias Breast Health Boutique, Augusta, GA; and Ramona Hertzell, CFm and owner of Second to Nature Boutique in Greensboro, NC.   Finalists were selected from a deep pool of nominees by the Ruth Addison Award of Excellence nomination committee.

Last week, President Biden signed the Omnibus bill for 2022. With the signing of this, the Lymphedema Treatment Act was approved. This is a huge victory and is another step towards making sure that everyone is treated fairly and has better access to healthcare.   This was no small victory, and so many of our EW members contributed to helping pass this bill. This has been a long road to success, but with teamwork and everyone coming together, messaging legislators, and resilience, we

This article was originally featured in HME News. Gone are the days when diversification for a women’s health boutique meant simply adding swimwear and wigs.   These days, providers have a lot more opportunities to cross-sell products and services for a host of women’s health concerns, and the upcoming Focus Conference will show attendees how, says Nikki Jensen.  “The pandemic brought to light the importance of diversification,” said Jensen, vice president

Mastectomy fitters and others in the women’s health industry are always looking for CEUs. There is no better place to earn those CEUs than at Focus: The EW Conference! With the opportunity to earn both scientific and business CEUs with education tailored to you, the educational sessions offered will not only help you improve your business but gain valuable insight to help you adjust to our ever-changing healthcare industry.   Participants have the chance to earn several CEUs through

By Mike Isaacson, SVP, Operations, VGM & Associates I was talking to a friend the other day who said he was thinking of leaving his job. This came as a surprise to me. I know he is good at what he does. In fact, he is one of his company’s highest performers. So, of course, I had to ask him why. His response spoke volumes— here is what he said: Even though I continue to be successful, and I always hit my bonuses, there is just something missing. I like what I do...I am just

Focus: The EW Conference is the premier conference for education, networking, and hospitality for women’s health providers. Why attend? Listen to what Nikki Jensen, VP of Essentially Women, has to say!  Education Schedule                                    Register Now Don’t wait! Save $75 when you

By Jared Eardley, MBE, RRT, Director of Patient Services, Norco, Inc. If you are a leader, it is likely that you have become aware of the term “quiet quitting.” In case you missed all the hubbub, let me bring you up to speed. The term recently became popular after millions of people watched a TikTok1 where @zaidleppelin talked about the phenomenon. In a nutshell, quiet quitting is an informal term for limiting your work engagement to the bare minimum as spelled out in the job description.